I love the 4th of July - not just because of the holiday and fireworks, but because I love sales. As a matter of fact, I already bought a new rug as part of a 4th of July sale.
But you don't have to wait until a national holiday to provide a special deal for your clients. I recently received a promotional flyer that was having a sale "in honor of the summer solstice." The summer what?
So, create your own "excuse" for a sale or special offering. Sort of like Hallmark holidays... (grandparents day, bosses' day, etc.). The more creative the better.
So, enjoy the weekend and hope you had a happy Stay out of the Sun day!